Wild-Caught vs Farmed Caviar: What You're Actually Paying For

"Is this wild?" is a question we get a lot, and the honest answer matters.

The problem

Wild sturgeon are critically endangered and wild caviar trade is heavily restricted or banned — so "wild" claims from sellers should raise an eyebrow, not excitement.

The fix

Responsibly farmed caviar, from an experienced multi-generation operation, is both the sustainable choice and — done right — every bit as good. Our supplier has been farming sturgeon for three generations, which is where quality and ethics actually meet.